How the latest tech products do early access beta’s

I’ve searched high & low for the hottest beta access invites in tech to show you the dos/don’ts with early access onboarding. Here’s what I found.

Sam Dickie 👨🏼‍💻
22 min readDec 8, 2020

Firstly, let me get one thing straight, I’m a bit of an early adopter nerd when it comes to software products and secondly, I’m fascinated with their onboarding surveys and registration processes.

Yup, that’s right “i’m fascinated with their early onboarding and registration processes” — it sounds darn nerdy and super dull but as a PM advising super early-stage founders creating digital products I spend a lot of my time during the early phases consulting in that hazy “0 to 1” stage of building, where ideas are unproven and products are in their most infant phase. Part of my work during the early validation phase is customer discovery. In short, this consists of learning more about the customer and their particular needs.

What I’m trying to create in this early phase of product development is an automated validation flywheel. Typically teams at this stage are constrained by both time and resources…

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